Mr Mussalli
45 Mr Mussalli was the controlling mind of the trustee of the MFT who had worked for MAL in the operational side of its business, including the management of MAL owned stores, ultimately as a senior executive from 1983 until 2005, although he was not involved in MAL's financial operations.
46 I have already observed above that the fact that Mr Mussalli did not read certain documents does not make them irrelevant. There was a factual dispute about whether Mr Mussalli ever received certain disclosure documents said to have been provided to him by MAL in the relevant transaction documents. Mr Mussalli's cross-examination proceeded on the assumption that he had received these documents but had not read them. In re-examination Mr Mussalli said he had in fact never received the documents in question. The Commissioner submitted that it was very unlikely that an experienced franchisor such as MAL would routinely omit to attach to transaction documents the disclosure documents which it was required to provide. I agree. Taking this into account, I consider that the better view of the evidence as a whole is that Mr Mussalli did receive the disclosure documents from MAL but chose not to read them, most probably because he considered that given his role with MAL he was already familiar with what he needed to know about the operations of MAL and the restaurants. Mr Mussalli said as much in this excerpt from his cross-examination:
But you - while you had been supplied with these documents, you had not in fact read or studied them?---Correct.
Again - - -?---I didn't get legal advice either.
I understand. And, again, was that because you thought you were sufficiently familiar with their contents?---Correct.
47 Mr Mussalli's subsequent evidence that the documents were not in fact provided by MAL is difficult to reconcile with his evidence, which seems more objectively likely, that given his experience with MAL he did not feel it necessary to read the disclosure documents.
48 As also noted, Mr Mussalli's decision not to inform himself about the content of MAL's disclosure documents as part of the transactions into which he caused MFT to enter cannot affect the proper characterisation of the payments. As the Commissioner submitted, and in any event, Mr Mussalli was familiar with MAL's policies and procedures and its documents regarding the "purchase and sale" of McDonald's Family Restaurants. Mr Mussalli gave this evidence:
…so you were the regional manager for New South Wales and ACT dealing with all McDonald's stores in that region?---Yes.
From an operations perspective.
Yes. And you oversaw franchisee stores as well as McOpCo stores?---Yes.
And you would have been familiar with McDonald's existing policies concerning the operation of McDonald's restaurants?---That's correct.
The circumstances in which McDonald's would grant a franchise to a new franchisee?---Yes.
And you were involved in the process of granting franchises to new franchisees?---The operations process, yes.
49 According to Mr Mussalli, based on his experience, he did not need to read MAL's policy documents in order to understand MAL's policies and the way in which MAL operated.
50 Mr Mussalli gave evidence about his dealings with Westpac as financier. The funding proposal is recorded in Westpac's documents as "[t]o fund purchase of McDonald's company stores at Gosford West, Wyoming with 20 year franchise agreements and Erina, Erina Fair with approx. 13 year franchise agreements". Mr Mussalli gave evidence confirming that Westpac's documents reflected what he had communicated to them. The evidence was given in this exchange:
And the purpose is stated to fund purchase of McDonald's company stores at Gosford West, Wyoming with 20 year franchise agreements and Erina, Erina Fair with approximately 13 year franchise agreements?---Yes.
Was that the purpose you communicated to the bank?---Yes. That was what was in the offer letters.
51 Mr Mussalli said that he caused MFT to make the payments because in each case he believed MFT would be financially better off. He gave this evidence by way of example:
I took up the offer to prepay rent for each of these four stores. By way of explanation for my reasons, the letters of offer enclosed profit and loss projection summaries prepared by MAL. There are two pages to each of the summaries, with each page containing three scenarios identifying the different levels of net income that I could earn depending on the level of sales the store made - for example, the Erina store scenarios contemplated turnovers of either $3.76 million, approximately $3.86 million or $3.96 million. The main difference between the two pages is the prepayment of rent.
By way of illustration, the first page of the Erina projections assumes that no prepayment of rent is made so that the percentage turnover rent is fixed at 11.82%. The net income projected under the different scenarios ranges from $87,508 to $125,284. The second page assumes that a prepayment of rent of $660,000 is made to reduce the percentage turnover rent to 8.25%. The net income projected under the different scenarios on this page range from $170,784 to $215,710.
The projections also included assumptions about funding. These assumptions were based on borrowing a majority of the funds required to pay for opening costs, equipment, and (on the second page) the prepayment of rent. The assumptions were more favourable than my own situation, as I knew the funds I had available to pay part of the identified costs were going to have to be drawn down from my existing home equity loan as well as using additional borrowings for the remainder, rather than borrowing only (around) 75% of the necessary funds as contemplated in the projections. However, despite the additional cost of funds that t expected I would have to incur because I was effectively borrowing 100% of any outlay, I still considered that the net income derived from the stores would be higher if I prepaid rent rather than not.
The difference in the net income arising from the prepayment of rent indicated clearly to me that if I could prepay the rent I would be better off.
Moreover, I formed the view that based on my operational experience, I would be able to increase the annual sales turnover of the store to more than $3.96 million in the case of the Erina store. It was clear to me that the higher the turnover, the greater savings in turnover rent, so that I or my entity would potentially be better off by even more than indicated in MAL's projections by prepaying rent.
52 Mr Mussalli also gave evidence that:
(1) he was familiar with MAL's expectations, policies and procedures;
(2) he was confident he understood MAL's policies and what was required of him as a licensee;
(3) he was confident that he could meet MAL's requirements including to obtain renewed FLLs of sites held on shorter term FLLs (due to the term of the head lease MAL held); and
(4) he was happy to pay the same upfront amount for the Bateau Bay restaurant as for Mingara as he had an expectation that the Bateau Bay restaurant would obtain a 10 year renewal and that he would therefore be allowed to pay the same lower percentage rent for both stores throughout his period of operations. His evidence was as follows:
While in the case of Bateau Bay, you were paying 3.2 million for only 7.8 years worth of rent reduction?---Correct. However, they were - McDonalds was confident that they would get a renewal and they did.
Yes. And did you know how long the renewal would be for?---At that time?
Yes?---They were after 10 years.
Yes?---And they got 10 years from the landlord.
I think they got about 8.3. Do you recall?--- .....
Yes. And so you were happy to pay the same upfront amount, even though the periods were very different because you had an expectation that the Bateau Bay store would be extended for an extra 10 years?---Yes.
Or more if McDonalds was successful?---Yes. If - - -
And that you would therefore be allowed to pay the same lower rent, the 15 per cent, all through - both stores all through the period of your occupancy of the store?---Correct.
53 Mr Mussalli also agreed that paying the upfront amount for Mingara would mean that he obtained the benefit of the reduced percentage rent for that store for 20 years plus any extended renewed period after the expiry of the 20 years. Further, he confirmed that his understanding of MAL's policy was that MAL would renew FLLs (subject to the franchisee meeting its requirements) on the basis of the reduced percentage rent if the payment had been made with the percentage rent increase capped for MAL owned sites at 1.5%. In this regard, Mr Mussalli's understanding accorded with MAL's policy documents to that effect. This evidence was given:
…If it was a site that McDonald's owned, there was a one and a half per cent cap on the increase but if it was owned by someone else and there was potentially an increase on the head lease, McDonald's might look for you to pay some share of that. So I - and then there's more - but I just wanted to confirm that what is stated here about the increase of 1.5 per cent, 5 subject to the various caveats, is in accordance with your understanding of what the rollover or the new term lease would be?---Yes.
Yes?---Yes.
54 Mr Mussalli gave evidence that there are two types of stores - company operated known as McOpCo stores and franchise operated. An exiting franchisee had the option of assigning their rights to a new franchisee or having their rights acquired by MAL. He gave this evidence:
…so when a new franchisee became a franchisee of an existing McOpCo store, they would enter a lease and licence arrangement with McDonald's?---Correct.
…
And typically, what was the period of the lease and licence?---If McDonald's owned the land it would be 20 years.
Yes?---If McDonald's leased the property, would be for the remainder of that lease. For the remainder of the head lease.
Yes. And in the circumstance where a lease and licence - Full Lease and Licence was coming towards an end, the franchisee, assuming the head lease wasn't going to run out, really had two options: they could either seek a renewal of the lease and licence for another period or they could seek to assign it to another franchisee?---With McDonald's approval, yes.
…
…but the existing licensee could ask for a renewal - - -
Yes?--- - - - and McDonald's would determine whether they would renew it or not.
Yes?---Sometimes they did. Sometimes they didn't.
Yes. So, generally, someone who is facing the end of their 20 year 10 licence period had two choices: either apply to McDonald's for renewal and have it accepted, and therefore have their licence rolled over for another 20 year period, or if they had either lost interest in running a restaurant or they did not think McDonald's were likely to renew, they could seek to assign the restaurant to a new franchisee of McDonald's selection?---They could only assign the remainder of the lease.
Yes. But on assignment, the new assignee would be granted a full licence - a full 20 year licence?---Well, that's up to McDonald's to decide.
Yes. But the practice of McDonald's was, provided they either owned the land or had a lease, that the assignment would be a new assignment for the period for - - -?---If they agreed to it. Yes.
55 Mr Mussalli also gave evidence that when he was State Manager for NSW for MAL, although MAL's documents said there were no franchises that were not renewed when they expired, there were in fact a few franchisees who had chosen to exit. Those franchisees assigned their rights to another franchisee or to MAL. He said that sometimes MAL renewed FLLs and sometimes it did not. Franchisees who did the wrong thing could also have their FLL terminated. Overall, however, to his knowledge a substantial number of stores had operated for more than 20 years by the same franchisee which was a result of MAL renewing the FLLs for those stores to the existing franchisee. As I have noted above, he was also confident he could meet all MAL's policy requirements in order to obtain renewals of FLLs. This evidence has to be weighed with his evidence in re-examination that he did not have any assurance from MAL that the FLLs would be renewed on expiry.
56 The Commissioner submitted, and having regard to the evidence referred to above I accept, that the evidence disclosed that Mr Mussalli was confident at the time of entering into each FLL that he would be able to secure renewals in accordance with MAL's policy. This evidence was given:
So you were in a situation where some of your licences had quite a short period to run. As low as, I think, about 7.8 years?---Yes.
And, therefore, the viability for you of a continuing thing would depend on you getting a renewal; a new term?---And my performance.
Yes. Well, assuming, based on your undoubted expertise, that you were able to perform to McDonald's standards, you had an important interest in having these short-term licences rolled over and renewed?---Yes.
And that's a matter that was dealt with by the new term policy?---Mmm.
Yes?---Yes.
And I just want to suggest to you that the - in your particular circumstance where you - four of your seven licences are on short terms - less than 10 years. As low as seven and a-half or 7.8 to be precise. The new term policy is, actually, very important to you?---So, again, it's a policy that I was confident that I was aware of what my requirements were as a licensee - - -
Yes?--- - - - to get a new licence or to be rewritten.
Yes?---And I didn't need - I didn't think I needed to go and read it in thorough detail
- - -
Right?--- - - - to be successful in getting rewritten.
Right. And - - -?---And as restaurants have been rewritten.
57 The stores that had been rewritten (granted a new FLL) were Bateau Bay and Gosford Imperial. Otherwise the MFT continues to hold over the restaurants at Erina and Erina Fair II.
58 Mr Musalli confirmed that under MAL's policies an exiting franchisee could expect to recover 5 or 5.5 times the adjusted profit of the store on either transferring the store back to MAL or to a new franchisee.