SECOND RESPONDENT: I've got another apology, from Madam Rawhide
EM: We've got a second edition, Madam Rawhide, ok
SECOND RESPONDENT: From Club Rawhide ...
LD: That's the northern town that Andrew was on the front page of the paper talking about.
ALL: It's a strip club
SECOND RESPONDENT: It's a strip club - it's a respectable strip club.
...
EM: Let's take some news, and when we come back, I want to hear about Madam -
MM: Rawhide?
SECOND RESPONDENT: Well from Club Rawhide. She's Madam something else.
EM: Madam something else? Was she Madam Black Mercedes in our story?
SECOND RESPONDENT: But we're going to correct that ...
EM: Ah.
MM: Do you do anything other than apologise for stuff you say in your articles?
SECOND RESPONDENT: Not much.
[Laughter]
...
SECOND RESPONDENT: I had a call yesterday from the proprietor of Club Rawhide, who is a lady.
EM: Mhmm.
SECOND RESPONDENT: And she was referred to in the story as 'Madam Black Mercedes'. I know her actual birth name but I thought 'Madam Black Mercedes' sort of caught the situation, because I was told that at some point she used to own ...
EM: You've become the new Lou Richards ... you just bestow nicknames on people.
SECOND RESPONDENT: ... A Black Mercedes.
LD: Ed prefers Madam Lexus.
SECOND RESPONDENT: You know that is a tradition in our business, we do that. We should go through it one day, all the nicknames that we have. Madam Black Mercedes has called and she said: [In growly voice]: 'I'm not um, Madam Black Mercedes'. And she said 'I'm not a madam'. And I said, 'M'amm, I meant that in a most respectful way, as people do when they talk about the Queen. In no other connotation.' So she swallowed that but she's not that happy.
[Stifled Laughter]
EM: As a professional communicator, you're having trouble getting your meanings in your writings across at the moment aren't you?
SECOND RESPONDENT: Well, I am or I aren't. I'm not sure Ed, maybe I'm getting them through too well. So first thing was the Madam bit and we sorted that out, and she said, as for Black Mercedes, I used to have a Black Mercedes, and then she explained to me that she no longer does. So I'm here to apologise about that, to the proprietor of Club Rawhide, which is a family friendly strip venue ...
[Laughter]