sch.2-sec-oc.2Business identification signs

sch.2-sec-oc.2 Business identification signs

Business identification signs

(1) Does not apply to land under the care or control of the Council (for example, road reserves and public reserves).

(2) Does not include business identification signs for shops.

(3) Must be located wholly within the property it identifies.

(4) Maximum 1 awning sign per business, property or lease.

(5) Maximum size—2m2.

(6) Maximum height of a freestanding sign above ground level—1.8m.

(7) If on a commercial building with no awning—must not extend to more than 4.6m above ground level or the first floor, whichever is lower.

(8) Must not exceed 50% of frontage.

(9) Maximum 1 suspended under-awning sign or projecting wall sign with maximum dimensions 2.5m long × 0.5m high located between 2.7m and 4.6m above ground level.

(10) Must not alter the size of the awning.

(11) Contents, design, size and location of signs must provide equitable opportunities for similar businesses in close proximity.

(12) Must not create signage and advertising clutter and individual message dilution or confusion.

(13) Must use minimal wording, and innovative and recognisable symbols and colours.