4.2 The impugned conduct
38 The contravening conduct of Evolution involved the advertising of the impugned products on the Website during the relevant period, and on the After Hours Website between 28 October 2019 and 9 January 2020. As I have noted, all of the advertisements amount to a contravention of s 42DLB(1) of the TG Act, by reason that s 42DLB(9) applied. Section 42DLB(7) also applied to many of the advertisements because not only did they refer to therapeutic goods, but they also referred to goods that were listed in schedule 4 of the Poisons Standard.
39 It is also relevant, for the purposes of assessing penalty, to note that many of the advertisements referred to goods containing substances were listed in schedule 10 of the Poisons Standard and which accordingly could not by any means have been permitted to be entered on the Register because of the harm that taking such substances could have to human health.
40 The Secretary provided as an aide memoir to his submissions a 54 page schedule. A simplified version of the schedule is in annexure A to these reasons. Annexure A identifies the product names for each of the 97 impugned products, and assigns each a unique product number. For each product, it identifies the substance or substances which ought not to be advertised as present in the impugned products by reference to whether or not they contain schedule 4 substances, schedule 10 substances or neither. Where the advertisements refer to products containing schedule 4 substances, each of s 42DLB(7) and (9) applies, whereas for the balance s 42DLB(9) alone applies. Accordingly, the impugned products can be divided into four categories, best summarised as follows:
(1) Products claimed to contain both schedule 4 and schedule 10 substances. There are 25 products in this category, namely product numbers 1, 2, 3, 4, 5, 10, 11, 12, 18, 22, 25, 27, 31, 37, 39, 40, 41, 42, 50, 62, 63, 69, 91, 98 and 99;
(2) Products claimed to contain schedule 10 substances. There are 11 products in this part, namely product numbers 8, 14, 15, 17, 19, 21, 23, 24, 30, 55 and 58;
(3) Products claimed to contain schedule 4 substances. There are 45 products in this part, namely product numbers 6, 7, 9, 13, 16, 20, 26, 28, 32, 33, 34, 54, 61, 64, 65, 66, 67, 68, 70, 71, 72, 73, 74, 75, 76, 77, 78, 79, 80, 81, 82, 83, 84, 85, 86, 87, 88, 89, 90, 92, 93, 94, 95, 96 and 97; and
(4) Products claimed to contain therapeutic goods not entered on the Register, but which did not claim to contain any scheduled substances. There are 16 products in this part, namely product numbers 29, 35, 36, 38, 43, 44, 45, 46, 47, 49, 51, 52, 53, 57, 59 and 60.
Annexure A identifies the category into which each impugned product falls. Having regard to the evidence, I am satisfied that these categories are appropriate for the goods identified in them.
41 Each product listed in annexure A appears in schedule 2 and/or 4 to the statement of claim.
42 As summarised in the liability judgment at [31], between December 2018 and October 2019 a series of warning letters and responses were exchanged, and conversations were held, between representatives of the Secretary and Mr Keskin on behalf of Evolution. Evolution did not cease advertising the impugned products prior to the commencement of these proceedings, notwithstanding the terms of the s 42DV direction issued to Mr Keskin by the Secretary.
43 Of particular note are the following communications:
(1) The first warning letter was sent from the TGA to Mr Keskin on 24 December 2018. From this date, the respondents were on notice of the Secretary's concerns regarding the impugned conduct and had been informed of what the respondents were required to do in order to comply with the TG Act. At no time did they make changes to the Website necessary to bring it into conformity with the respondents' obligations under the TG Act;
(2) On 23 January 2019 Mr Keskin was issued with a notice given pursuant to s 42DV of the TG Act, which required him to cause Evolution to cease advertising and publishing references to therapeutic goods not entered on the Register and/or schedule 4 and/or schedule 10 substances within seven days of the notice (s 42DV direction). Mr Keskin failed to do so;
(3) On 4 October 2019 the Secretary's solicitors wrote to Mr Keskin advising him that the advertising on the Website continued to contravene the TG Act and the s 42DV direction;
(4) In early- to mid-October 2019 the respondents initially engaged with the Secretary's solicitors regarding the required removal of impugned products from the Website;
(5) However, on 23 October 2019 the respondents sent an email to their email subscribers, stating that "SARMS are now only available online from 8pm to 4am". This was plainly a response to the Secretary's solicitor's contact with Mr Keskin in early- to mid-October 2019 and amounted in my view to a form of subterfuge engaged by Mr Keskin and Evolution in an attempt to avoid the scrutiny of the Department.
44 Prior to the commencement of the proceedings Evolution continued, in the face of the s 42DV direction issued to Mr Keskin, to maintain the Website and the After Hours Website. As noted in the liability judgment at [7], at the first case management hearing conducted on 3 April 2020, at a time when they were represented by solicitors and counsel, the respondents consented to the making of interim injunctions restraining their conduct.
45 Mr Keskin was at all relevant times the sole director of Evolution, and in a position to influence its conduct in relation to the alleged contraventions of the TG Act: liability judgment at [30]-[37]. He was aware that contraventions of the TG Act were occurring or would occur. The correspondence to which I have referred above outlines aspects of his involvement, and also his approach to the Secretary's warnings, which include his failure to comply with the s 42DV notice.