27Sunscreens

27 Sunscreens

This section applies to an advertisement for a therapeutic good that is or contains a sunscreen that claims or implies that the good (the sunscreen) will prevent any of the following:

sunburn;

skin cancer.

Advertising of sunscreens must:

depict sunscreens as being only one part of sun protection; and

include statements or visual representations, prominently displayed or communicated, to the effect that:

prolonged high-risk sun exposure should be avoided; and

frequent re-application or use in accordance with directions is required for effective sun protection.