Therapeutic Goods Advertising Code (No.2) 2018
12What must advertisements contain— therapeutic goods that are not available for physical examination before purchase
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12 What must advertisements contain— therapeutic goods that are not available for physical examination before purchase
This section applies to advertisements for therapeutic goods that are not available for physical examination by the consumer before or at the time of purchase, other than advertisements to which section 11 applies. This section does not apply to:
a label or consumer medicine information; or
a patient information leaflet.
An advertisement for a medicine must contain the following:
the name of the medicine, within the meaning of the Therapeutic Goods Order No. 92 – Standard for labels of non-prescription medicines;
the name of the dosage form, within the meaning of the Therapeutic Goods Order No. 92 – Standard for labels of non-prescription medicines;
the quantity of the medicine, within the meaning of the Therapeutic Goods Order No. 92 – Standard for labels of non-prescription medicines;
at least one of the indications of the medicine, as the indication appears on the medicine’s label, or as modified in a manner that does not change the meaning or intent of the indication as it appears on the medicine’s label;
a list of the ingredients;
the requirements specified in the following table in relation to the type of medicine specified:
| Type of medicine | Requirements |
|---|---|
| A medicine for which there are no health warnings | The following statement, prominently displayed or communicated:ALWAYS READ THE LABEL |
| A medicine for which there are health warnings | Either:(a) the following statement, prominently displayed or communicated, followed immediately by information about where the health warnings can be found:THIS MEDICINE MAY NOT BE RIGHT FOR YOU. READ THE WARNINGS BEFORE PURCHASE; or(b) both of the following, prominently displayed or communicated:(i) the following statement:ALWAYS READ THE LABEL; and(ii) the health warnings. |
the required statement mentioned in subsection 13(6) (as applicable), prominently displayed or communicated;
the required statement or statements mentioned in subsection 13(7) (as applicable), prominently displayed or communicated;