Telecommunications (NBN Consumer Information) Industry Standard 2018
11Minimum information requirements for advertising material about NBN consumer plans
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11 Minimum information requirements for advertising material about NBN consumer plans
(1) Where its advertising material relates to an NBN consumer plan for a fixed line NBN connection, a retail carriage service provider must:
(a) include the information referred to in paragraph 8(1)(b), and subsection 8(2) where applicable, in its description of the NBN consumer plan in any such advertising material that is published in printed form or online, or broadcast by any means;
(b) not use the term “up-to” or any term or phrase having a similar meaning when making claims in such advertising material about speed for NBN broadband services; and
(c) where speed tier information is included as text in that advertising material, state the typical busy period download speed in a font size that is at least as large as the speed tier information, and is positioned in close proximity to the representation of speed tier information and pricing information about that NBN consumer plan.
(2) The requirements in paragraphs (1)(a) and (c) do not apply to small online advertising that is not large enough to set out all the information required to be included in advertising material by those paragraphs in a font size referred to in subparagraph 7(1)(a)(v).
(3) Where a retail carriage service provider applies standardised labelling to NBN consumer plans in advertising material to indicate relative speed performance compared to other NBN consumer plans (such as the speed labels described in the Broadband Speed Claims: Industry Guidance), it must:
(a) set out on the provider’s website a definition of each standardised label the provider uses, which includes the information required by paragraph 8(1)(c); and
(b) ensure that those definitions can be accessed from a prominent hyperlink on its website, that is positioned in close proximity to where the standardised labels appear as part of the provider’s advertising of NBN consumer plans.