SMS Sender ID Register (Application, Access and Administration) Determination 2025
10Sender identifications
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10 Sender identifications
For paragraph 484G(4)(a) of the Act, a sender identification included in an application for registration:
must only include characters from ASCII decimal codes 32-126; must be at least 2 and no more than 11 characters long; must not consist only of numbers; must not contain a space or an underscore at the beginning or end of the sender identification; must not contain the word “unverified”; must not contain a word or words that are offensive, deceptive or misleading; must not solely consist of a restricted word or restricted words.
Note: The Register will be case insensitive (e.g. ‘ABC’ is considered the same as ‘abc’).