59Appearance of names on retail packaging of cigarettes

59 Appearance of names on retail packaging of cigarettes

(1) Any brand name or variant name appearing on a cigarette pack or a cigarette carton must be printed: (a) in the typeface known as Lucida Sans; and (b) for a brand name—using the following dimensions: (i) 4 mm in height; (ii) up to 50 mm in width; and (c) for a variant name—using the following dimensions: (i) 3 mm in height; (ii) up to 35 mm in width; and (d) with the first letter in each word capitalised and with no other upper case letters; and (e) in a normal weighted regular font; and (f) in the colour known as Pantone Cool Gray 2C. (2) For the purposes of paragraph (1)(d), a word consists of 2 or more letters.