Public Health (Tobacco and Other Products) Regulations 2024
114AOn‑product health messages on certain cigarettes
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114A On‑product health messages on certain cigarettes
(1) A cigarette that contains a filter must display a single on‑product health message, in full, in accordance with this section.
Note: The single on‑product health message is displayed twice on the cigarette because it must be duplicated on opposite sides of the filter: see paragraph (5)(b).
(2) An on‑product health message is a message set out in the text of an image identified as such in a clause of Schedule 10. Location and dimensions (3) The full on‑product health message must appear, as set out in clause 9 of Schedule 10, within a white rectangular background: (a) located on the imitation cork tip of the paper casing of the cigarette; and (b) the dimensions of which comply with the following requirements: (i) height—be 6 mm; (ii) length—be at least 24 mm; and (c) the right border of which is the same distance from the end of the cigarette that is not designed to be lit as the left border is from the tobacco column end of the paper casing covering the filter.
Note: If the white rectangular background is the same length as the paper casing covering the filter, the distance mentioned in paragraph (c) of this subsection will be 0 mm.
(4) The text of the on‑product health message must appear such that, as set out in clause 9 of Schedule 10: (a) each row of text: (i) is 2.1 mm in height; and (ii) does not exceed 22 mm in length; and (b) the left margin of the text is 1 mm from the left border; and (c) the right margin of the text is at least 1 mm from the right border; and (d) the top margin and bottom margin of the text are equidistant from the top border and bottom border respectively. Orientation (5) The on‑product health message must: (a) be oriented perpendicular to the end of the cigarette; and (b) be duplicated on directly opposite sides of the filter. Application (6) The on‑product health message must: (a) be printed in black directly onto the paper casing covering the filter using a matt finish; and (b) be plainly visible and readable. (7) The on‑product health message must not: (a) be distorted in any way; or (b) be obscured or obliterated in any way, or obscure or obliterate any other mark required or permitted under this Part; or (c) be etched, embossed, debossed or applied otherwise than in accordance with paragraph (6)(a); or (d) be removable; or (e) be likely to be erased or damaged when the cigarette is handled. Meaning of terms used in this section (8) For the purposes of this section, when a cigarette is oriented such that the on‑product health message is upright and readable: (a) the leftmost border of the white rectangular background in which the on‑product health message is displayed is the left border; and (b) the rightmost border of that background is the right border; and (c) the upper border of that background is the top border; and (d) the lower border of that background is the bottom border.