austlii:cth/ATMO/2025/85
General information, not legal advice.
ATMO
2025-05-19
Original judgment source is linked above.
Evidence in Support > > Katie Lau, lawyer at Hazan Hollander, with exhibit KL-1, dated 12 December 2023 ('Lau'). > > Evidence in Answer > > Vina Ngo, solicitor at Banki Haddock Fiora, with exhibits VN-1 to VN-10, dated 15 March 2024 ('Ngo'). > > Exhibit VN-3 to Ngo is a declaration by Alex I, Customer Business Manager - New Business of Nestlé Australia Ltd, an authorised user of trade marks owned by the Applicant ('Alex I'). Alex I was originally filed in respect of a previous dispute between the parties. > > Exhibit VN-4 to Ngo is another declaration by Alex I, filed during the examination of the Trade Mark in response to the ground for rejection under s 44 raised by the examiner ('Alex I2').
Trade mark: ROWNTREE'S ('Opponent's Trade Mark') > > Application no.: 2070040 > > Filing date: 19 February 2020 > > Goods: Class 30: Biscuit products; Biscuits; Snack bars consisting of chocolate; Snack bars containing a mixture of grains, nuts and dried fruit (confectionery); Snack food products made from rice; Snack foods made from corn; Snack foods made of wheat; Snack foods prepared from cereals; Snack foods prepared from grains; Snack foods prepared from maize; Snack foods prepared from potato flour; Snack products made of cereals; Snack products made principally of cereals; Snacks manufactured from cereals; Snacks manufactured from muesli; Snack foods consisting principally of bread; Snack foods consisting principally of pasta. ('Opponent's Goods')
"Cocoa and cocoa-based beverages; chocolate-based beverages; sugar; chewing gum; water ices, frozen yoghurts" were not similar goods to [the Opponent's] Amended Goods; > > and > > "fruit gums, fruit pastilles, jelly candies" were goods on which [the Applicant] had shown prior continuous use.[5]
Section 44 - Identical etc. trade marks > > (1) Subject to subsections (3) and (4), an application for the registration of a trade mark (applicant's trade mark) in respect of goods (applicant's goods) must be rejected if:
(a) the applicant's trade mark is substantially identical with, or deceptively similar to:
(i) a trade mark registered by another person in respect of similar goods or closely related services; or
(ii) a trade mark whose registration in respect of similar goods or closely related services is being sought by another person; and
(b) the priority date for the registration of the applicant's trade mark in respect of the applicant's goods is not earlier than the priority date for the registration of the other trade mark in respect of the similar goods or closely related services.
Note 1: For deceptively similar see section 10.
Note 2: For similar goods see subsection 14(1).
(2) ...
(3) If the Registrar in either case is satisfied:
(a) that there has been honest concurrent use of the 2 trade marks; or
(b) that, because of other circumstances, it is proper to do so;
the Registrar may accept the application for the registration of the applicant's trade mark subject to any conditions or limitations that the Registrar thinks fit to impose. If the applicant's trade mark has been used only in a particular area, the limitations may include that the use of the trade mark is to be restricted to that particular area.
Note: For limitations see section 6.
(4) If the Registrar in either case is satisfied that the applicant, or the applicant and the predecessor in title of the applicant, have continuously used the applicant's trade mark for a period:
(a) beginning before the priority date for the registration of the other trade mark in respect of:
(i) the similar goods or closely related services; or
(ii) the similar services or closely related goods; and
(b) ending on the priority date for the registration of the applicant's trade mark;
the Registrar may not reject the application because of the existence of the other trade mark.
Note 1: An authorised use of the trade mark by a person is taken to be a use of the trade mark by the owner of the trade mark (see subsection 7(3)).
Note 2: For predecessor in title see section 6.
Note 3: For priority date see section 12.
Section 14 - Definition of similar goods and similar services > > (1) For the purposes of this Act, goods are similar to other goods: > > (a) if they are the same as the other goods; or > > (b) if they are of the same description as that of the other goods.
The fact that examination of the nature of the applicant's goods may, by itself, induce an observer to conclude that they are different in character from those of an opponent, and designed to serve different purposes, is by no means conclusive. Nor is the fact that the applicant's goods are not specified by the regulations as being within the same class of goods: see In re The Australian Wine Importers Ltd. [1889] UKLawRpCh 46; (1889) 41 Ch D 278, at p 291 and Reckitt & Colman (Australia) Ltd. v. Boden per Latham C.J. [1945] HCA 12; (1945) 70 CLR 84, at p 90. There may be many matters to be considered apart from the inherent character of the goods in respect of which the application is made and some indication of what matters are relevant to this inquiry was given by Romer J. in In re Jellinek's Application (1946) 63 RPC 59. Romer J. thought it necessary to look beyond the nature of the goods in question and to compare not only their respective uses but also to examine the trade channels through which the commodities in question were bought and sold. Shortly after the decision in Jellinek's Case (1946) 63 RPC 59 the Assistant-Comptroller elaborated on the observations of Romer J. in the following manner: "In arriving at a decision upon this issue the reported cases show that I have to take account of a number of factors, including in particular the nature and characteristics of the goods, their origin, their purpose, whether they are usually produced by one and the same manufacturer or distributed by the same wholesale houses, whether they are sold in the same shops over the same counters during the same seasons and to the same class or classes of customers, and whether by those engaged in their manufacture and distribution they are regarded as belonging to the same trade. In the case of Jellinek's Application (1946) 63 RPC 59, Romer J. classified these various factors under three heads, viz., the nature of the goods, the uses thereof, and the trade channels through which they are bought and sold. No single consideration is conclusive in itself, and it has further been emphasized that the classifications contained in the schedules to the Trade Marks Rules are not a decisive criterion as to whether or not two sets of goods are 'of the same description'": In re an Application by John Crowther & Sons (Milnsbridge) Ltd. (1948) 65 RPC 369, at p 372.[10]
Cocoa and cocoa-based beverages; chocolate-based beverages
Accordingly, courts in recent times have consistently found it to be of significance that the policy underlying the expression "goods of the same description" is the need to avoid any confusion and deception in the market place which would be likely to arise should a mark become available for use by two or more different companies upon goods of the same description. That policy, when considered in the context of modern shopping practices in large stores where multiple products can be displayed near each other, such as in supermarkets, tends to expand the likelihood that products that at first blush are of quite different character and which are manufactured differently will nonetheless be goods of the same description because there is an increased likelihood that goods will be placed in close proximity to each other in the same store.[23]
Class 30: Cocoa and cocoa-based beverages; chocolate-based beverages; fruit gums, fruit pastilles, jelly candies; sugar; chewing gum; water ices, frozen yoghurts.
[1] All references to sections or regulations in this decision are references to sections of the Trade Marks Act 1995 (Cth) or regulations of the Trade Marks Regulations 1995 (Cth), unless otherwise indicated.
[2] Food Channel Network Pty Ltd v Television Food Network GP [2010] FCAFC 58, [32] (Keane CJ, Stone and Jagot JJ).
[3] Telstra Corporation Limited v Phone Directories Company Pty Ltd [2015] FCAFC 156, [133] (Besanko, Jagot and Edelman JJ).
[4] Southern Cross Refrigerating Co v Toowoomba Foundry Pty Ltd [1954] HCA 82; (1954) 91 CLR 592, 594 (Dixon CJ, McTiernan, Webb, Fullagar and Taylor JJ) ('Southern Cross').
[7] The degree of similarity was not canvassed widely in submissions, however the parties were in agreement that the trade marks were at least deceptively similar.
[8] [1993] FCA 203, [27].
[9] E & J Gallo Winery v Lion Nathan Australia Pty Ltd [2009] FCAFC 27, [71] (Moore, Edmonds and Gilmour JJ).
[15] Macquarie Dictionary (online at 1 April 2025) 'Cocoa' (def 1 and 2).
[16] Evidenced both in Ngo, Exhibit VN-5 and Lau, Exhibit KL-1
[17] I mention that chocolate- and cocoa-based-milk falls in a different class to chocolate- and cocoa-based-beverages in the NICE classification of goods and services (being an international classification system of goods and services applied for the registration of trade marks). However, classification has been found not to be a decisive criterion upon which to determine whether or not goods are 'of the same description', as reflected in the quote from Southern Cross at [23] of this decision.
[19] Lau, Exhibit KL-1; Ngo, Exhibits VN-5 and VN-9.
[23] [2020] FCA 1808, [286].
[27] The Registrar also has the discretion to refuse and application in its entirety, per Apple Inc. v Registrar of Trade Marks [2014] FCA 1304, [232] (Yates J). Circumstances that may lead to such refusal include where an amendment would result in fine distinctions between goods or services such that confusion would be likely; or where a specification is broad and little or no effort has been made by a party to indicate an amendment it believes will remove the likelihood of confusion.
Rafic Pty Ltd
So=?UTF-8?Q?ci=C3=A9t=C3=A9_des_Produi?==?UTF-8?Q?ts_Nestl=C3=A9_S?=.A [2025] ATMO 85
(1945) 70 CLR 84
(1954) 91 CLR 592