Indemnity Costs
20 GSK seeks an order for indemnity costs in respect of the period after 11.00 am on 22 December 2015 or, alternatively, in respect of the period after 11 October 2016.
21 GSK's claim for indemnity costs is based upon RB's failure to accept a formal Offer of Compromise dated 18 December 2015 purportedly made under r 25.01 of the Federal Court Rules 2011 (FCR) (Offer 1) or, alternatively, its failure to accept a Calderbank offer made by letter dated 11 October 2016 (Offer 2).
22 At the time Offer 1 was made, r 25.14(3) FCR provided as follows:
25.14 Costs where offer not accepted
…
(3) If an offer is made by an applicant and not accepted by a respondent, and the applicant obtains a judgment that is more favourable than the terms of the offer, the applicant is entitled to an order that the respondent pay the applicant's costs:
(a) before 11.00 am on the second business day after the offer was served - on a party and party basis; and
(b) after the time mentioned in paragraph (a) - on an indemnity basis.
Note 1: Costs on an indemnity basis is defined in the Dictionary.
Note 2: The Court may make an order inconsistent with these rules - see rule 1.35.
23 Subrule (1) and subr (2) of r 25.14 relate only to an offer made by a respondent.
24 In order to engage subr (3) of r 25.14 FCR, an applicant must satisfy the Court that the judgment (here, the final orders which I propose to make) is "… more favourable than the terms of the offer …".
25 Offer 1 was in the following terms:
To the Respondent
The Applicants offer to compromise this proceeding.
The offer is:
1. A declaration that the Respondent, in trade or commerce, by publishing, distributing, exhibiting, displaying, broadcasting or communication to the public, or causing to be published, distributed, displayed, broadcasted or communicated to the public each of:
(a) the material in Annexure A of the Fast Track Statement dated 11 September 2015 (Fast Track Statement);
(b) the material in Annexure B of the Fast Track Statement;
(c) the material in Annexure C of the Fast Track Statement;
(d) the material in Annexure D of the Fast Track Statement;
(e) the material in Annexure E of the Fast Track Statement; and
(f) the television commercial appearing on the USB that forms Annexure F of the Fast Track Statement,
has engaged in conduct that was misleading or deceptive, or likely to mislead or deceive, in contravention of section 18 of the Australian Consumer Law in Schedule 2 of the Competition and Consumer Act 2012 (Cth).
2. An order restraining the Respondent for a period of 3 years, whether by itself, its servants, agents or otherwise, in trade or commerce, from publishing, distributing, exhibiting, displaying, broadcasting or communication to the public, or causing to be published, distributed, displayed, broadcasted or communicated to the public each of:
(a) the material in Annexure A of the Fast Track Statement;
(b) the material in Annexure B of the Fast Track Statement;
(c) the material in Annexure C of the Fast Track Statement;
(d) the material in Annexure D of the Fast Track Statement;
(e) the material in Annexure E of the Fast Track Statement; and
(f) the television commercial appearing on the USB that forms Annexure F of the Fast Track Statement;
(g) any matter which is substantially identical to, or substantially the same as, any of the above; and
(h) the following representations:
(i) Nurofen is better than Panadol for common headaches;
(ii) Nurofen is superior than Panadol for common headaches;
(iii) Nurofen is better than paracetamol for common headaches;
(iv) Nurofen is superior than paracetamol for common headaches;
(v) Nurofen is superior than paracetamol for tension-type headaches;
(vi) Nurofen gives faster pain relief and is more effective than Panadol for common headaches; and
(vii) Nurofen gives faster pain relief and is more effective than paracetamol for common headaches.
3. The Respondent, at its own expense:
(a) within 14 days, and for a period of 30 days thereafter, publish on the Nurofen website, accessible at the URL www.nurofen.com.au, (Nurofen Website) a notice in the form to be determined by the Court (Corrective Notice) and ensure that:
(i) the Corrective Notice is accessible by a prominent one-click hyperlink (Click-through Icon) displayed in the top third of the homepage of the Nurofen Website; and
(ii) the Click-through Icon:
(A) consists of a black bordered box at least 255 pixels wide by 60 pixels high;
(B) inside the box, has the title "Corrective Notice ordered by the Federal Court of Australia" in at least 14-point black, bold Arial font, on a white background and centred; and
(C) below the title, has the words "Click here for further information" in at least 14-point black, Arial font on a white background and centred; and
(iii) The Corrective Notice occupies the entire webpage that is accessible via the Click-through Icon.
(b) within 21 days, publish a corrective advertisement, in the form to be determined by the Court in The Australian, and ensure that the advertisement:
(i) occupies no less than one third of a page of the newspaper;
(ii) is in a text which is Arial font and which is at least 12-point and bolded for the headline, and at least 11-point for the remaining text; and
(iii) is placed within the first 10 pages of the newspaper.
4. Subject to paragraph 5, the Respondent pay 90% of the Applicants' costs of the proceedings determined on a party/party basis.
5. The Respondent pay the Applicants' costs in relation to the Interlocutory Application as ordered by the Court on 15 December 2015.
6. The proceedings otherwise be dismissed.
This offer of compromise is open to be accepted for 14 days after service of this offer of compromise.
This offer is made without prejudice.
Date: 18 December 2015
26 Offer 1 was made three days after RB provided the undertaking to the Court given on an interlocutory basis and without admissions which I extracted at [11] in Glaxo 2 the effect of which was that RB would cease the impugned advertising campaign from 21 December 2015 until the commencement of the final hearing.
27 At the time Offer 1 was made, for reasons explained in Glaxo No 2, the trial of all questions of whether there had been any contraventions of the ACL and the nature and form of any declaratory and injunctive relief including relief by way of corrective advertising which had been fixed to commence on 21 December 2015 had been vacated.
28 By 18 December 2015, new trial dates (15, 16 and 17 February 2016) in respect of those questions had been allocated. At that time, GSK was pressing all of the claims for relief made by them in their Fast Track Application and their Amended Fast Track Statement filed on 16 October 2015 including their claim for an order for corrective advertising.
29 I now turn to compare the terms of Offer 1 with the terms of the orders which I propose to make.
30 The declaration set out in par 1 of Offer 1 and the injunction set out in par 2 of Offer 1 are broadly in line with the final relief which I now propose to grant. In Offer 1, there was no substantial compromise in respect of those two claims for relief. Nor, subject to one matter to which I will refer in a moment, could it be said that the relief by way of declaration and injunction which I propose to order is more favourable than the declaration and injunction offered in Offer 1.
31 GSK argued that the injunction which I propose to grant is in more favourable terms than that contained in Offer 1 because the injunction which I propose to grant will be permanent whereas the injunction contained in the offer was for a period of three years only. This is true. Also, by limiting the final injunction to a period of three years, GSK compromised to a degree the claim for injunctive relief which it had made in its Fast Track Application.
32 Paragraph 3 of Offer 1 is an order for corrective advertising. GSK abandoned their claim for such an order during final address. For that reason, I do not propose to make any order for corrective advertising. Thus, there is a substantial difference between the terms of Offer 1 and the orders which I shall make insofar as corrective advertising is concerned.
33 GSK submitted that, at the time when Offer 1 was made, the impugned advertising was still current and that pressing for an order for corrective advertising at that time was warranted, sensible and useful. They argued that, by the time of the final hearing in late 2016, an order for corrective advertising would not have had any utility. GSK submitted that the delay which occurred between December 2015 and October 2016 was entirely the fault of RB. GSK contended that they should not be prejudiced by that delay and by their consequent reasonable decision to abandon their claim for corrective advertising in light of that delay when the Court comes to consider the question of indemnity costs.
34 At par 12 and par 13 of its Written Submissions, RB submitted that:
As concerns the first offer of 18 December 2015, it is readily apparent that GSK has not achieved an outcome in the proceedings more favourable than that offer. The offer included onerous orders for RB to publish corrective advertising at its own expense (see order 3 of the orders attached to the offer). Further, the order for corrective advertising required judicial intervention as the Court was to determine the form of the Corrective Notice and corrective advertisement. As such the offer was incapable of acceptance by RB for want of certainty.
The claim for corrective advertising was eventually abandoned (RJ [Reasons for Judgment] at [7]). Accordingly, GSK has obtained an outcome in these proceedings which is less favourable than the 18 December 2015 offer. Put another way, it simply cannot be established that it was unreasonable for RB to reject the 18 December 2015 offer especially noting the requirement for judicial intervention.
35 The other elements of the offer were:
(a) A discount of 10% in respect of GSK's party/party costs;
(b) The dismissal of GSK's claim for damages or compensation plus interest and the dismissal of their claim for relief under s 237 of the ACL.
36 As to costs generally, as I have already held, I do not propose to discount GSK's party/party costs at all. Putting to one side for the moment the question of indemnity costs, I intend to award GSK 100% of its party/party costs. Such an order is more favourable than the costs offered in Offer 1 by 10%.
37 The order for corrective advertising in Offer 1 required RB to accept such an order "… in [a] form to be determined by the Court …" and to publish that corrective advertising in the manner and at the times specified in Offer 1.
38 RB did not accept Offer 1 nor did it respond to that offer or engage in any way with GSK about that offer.
39 The elements of Offer 1 and the terms of the orders which I propose to make (ignoring the question of indemnity costs and lump sum costs) may be compared as follows:
(a) The declaration in Offer 1 is broadly the same as that which I propose to make. However, I intend to include in the declaration which I will make the text extracted at [12] above which more appropriately comes to grips with the vice in RB's advertising campaign.
(b) The injunctive restraint in Offer 1 and the form of the injunction which I propose to grant are also broadly the same. Again, however, I intend to include in the injunction which I will grant the text extracted at [12] above. The injunction which I will grant will not be limited to a period of three years.
(c) Offer 1 contained a requirement that RB consent to an open-ended order for corrective advertising whereas I do not intend to make any corrective advertising order. There is an explanation for GSK's decision to abandon their claim for corrective advertising but the fact remains that there is a significant difference between Offer 1 and the "judgment" which I propose to order insofar as corrective advertising is concerned.
(d) GSK's claims for damages or compensation, interest and s 237 relief were all abandoned in Offer 1 and will be dismissed as part of the orders I propose to make. Thus, the position in respect of these matters is the same in Offer 1 as in the "judgment".
(e) Offer 1 contained a compromise of 10% in respect of GSK's party/party costs whereas, in the "judgment", I propose to order RB to pay 100% of GSK's costs on the party/party basis (at least).
40 While GSK may have had good reason to abandon their claim for an order for corrective advertising, their decision to do so meant that the "judgment" which I propose to give constituted by the orders which I propose to make, taken as a whole, cannot be said to be … more favourable than the terms of [Offer 1]". When the elements of Offer 1 are evaluated as a whole and the terms of the orders I propose to make are also evaluated as a whole, I think that the slightly better terms of the declaration and of the injunction which I propose to order coupled with the slightly more valuable costs order which I propose to make are not sufficient to overcome the circumstance that Offer 1 required RB to consent to an open-ended order for corrective advertising whereas the orders which I propose to make do not include any order for corrective advertising.
41 For these reasons, I am of the opinion that subr (3) of r 25.14 FCR is not engaged in this case.
42 GSK did not submit that I should consider Offer 1 as a stand-alone offer not dependent upon the operation of Pt 25 FCR. GSK took the view that, Offer 1 having been made pursuant to r 25.01, its efficacy should stand or fall by reference to Pt 25 FCR and, in particular, by reference to r 25.14(3) FCR. As I have said, in order to engage r 25.14(3), GSK must demonstrate that the orders which I propose to make, taken as a whole, constitute "a judgment that is more favourable than the terms of [Offer 1]". For the reasons which I have explained, GSK has failed to satisfy that requirement.
43 By letter dated 11 October 2016, GSK made a Calderbank offer to RB (Offer 2) in the following terms (omitting formal parts):
WITHOUT PREJUDICE SAVE AS TO COSTS
Dear Mr Powell
GlaxoSmithKline Australia Pty Ltd & Anor v Reckitt Benckiser (Australia) Pty Limited
Federal Court Proceeding NSD 1090 of 2015 (Proceeding)
In light of the imminent hearing of this proceeding and the costs which each party will be incurring over the next 3 weeks, we have been instructed to write to you to seek to reach a resolution between the parties. Our clients are hopeful that a resolution can be achieved which avoids the need for the parties to continue to invest very significant resources in this proceeding and which also avoids the need to use the Court's time for the hearing.
In putting together this offer, our clients have been mindful that a potentially significant issue for your client is the public nature of any orders that might be made by the Court or any resolution which involves recording undertakings by your client on the public record. Accordingly, while a formal Offer of Compromise was made on 18 December 2015, which if accepted would have involved orders of the Court being made and corrective advertising by your client, this offer seeks to resolve the issue between the parties in a private manner.
This offer also takes into account the injunction which was put in place on 7 October 2016, the effect of which is that the advertising campaign the subject of the proceeding is now likely to be suspended for a very significant period of time.
Our client offers to settle this proceeding on the following basis:
1. Your client undertake to our clients that it will not (whether by itself, its servants, agents or otherwise), and will take all reasonable steps to procure that third parties do not, publish distribute, exhibit, display, broadcast or communicate, or cause to be published, distributed, displayed, broadcasted or communicated, for a period of 3 years in Australia and New Zealand:
(a) the material in Annexure A of the Fast Track Statement;
(b) the material in Annexure B of the Fast Track Statement;
(c) the material in Annexure C of the Fast Track Statement;
(d) the material in Annexure D of the Fast Track Statement;
(e) the material in Annexure E of the Fast Track Statement;
(f) the television commercial appearing on the USB that forms Annexure F of the Fast Track Statement;
(g) any material in whatever form which is substantially the same as, or could reasonably be expected to cause consumers or other members of the public (including without limitation healthcare professionals and pharmacists) to take away the same message as could be taken away from any of the materials in sub-paragraphs (a) to (f) above; and
(h) the following representations in whatever word or other form they are expressed:
(i) Nurofen is better than Panadol for common headaches;
(ii) ibuprofen is better than Panadol for common headaches;
(iii) Nurofen is superior to Panadol for common headaches;
(iv) ibuprofen is superior to Panadol for common headaches;
(v) Nurofen is superior to Panadol for tension-type headaches;
(vi) ibuprofen is superior to Panadol for tension-type headaches;
(vii) Nurofen is better than paracetamol for common headaches;
(viii) ibuprofen is better than paracetamol for common headaches;
(ix) Nurofen is superior to paracetamol for common headaches;
(x) ibuprofen is superior to paracetamol for common headaches;
(xi) Nurofen is superior to paracetamol for tension-type headaches;
(xii) ibuprofen is superior to paracetamol for tension-type headaches;
(xiii) Nurofen gives faster pain relief than Panadol for common headaches;
(xiv) ibuprofen gives faster pain relief than Panadol for common headaches;
(xv) Nurofen is more effective than Panadol for common headaches;
(xvi) ibuprofen is more effective than Panadol for common headaches;
(xvii) Nurofen gives faster pain relief than paracetamol for common headaches;
(xviii) ibuprofen gives faster pain relief than paracetamol for common headaches;
(xix) Nurofen is more effective than paracetamol for common headaches;
(xx) ibuprofen is more effective than paracetamol for common headaches.
2. Subject to paragraph 3, your client pay 90% of our clients' costs of the proceedings determined on a party/party basis as taxed or agreed.
3. For the avoidance of doubt, the costs referred to in paragraph 2 do not include the costs which were the subject of Order of the Court on 12 February 2016 which have already been paid by the Respondent.
4. The Proceeding be discontinued with no other orders.
It is a term of this offer that if accepted, the settlement would be documented by way of a short form settlement agreement to be executed by the parties within 3 business days of acceptance of the offer. That settlement agreement would include a terms that:
(a) any breach (or threatened breach) of the undertakings in paragraph 1 would entitle our clients to apply for urgent relief from the Court and to rely upon the terms of settlement agreement in seeking such relief; and
(b) other than as required by law, or for the purpose of seeking to enforce its terms or for obtaining legal or professional advice, the parties will keep the terms of the settlement confidential.
The above offer is open for acceptance until 12 midday on Tuesday 20 October 2016. If the offer is not accepted by that time, it will lapse.
If this matter proceeds to hearing and our clients obtain a result no less favourable than the offer contained in the Offer of Compromise made on 18 December 2015, our clients' primary position is that at any hearing on costs it will rely upon the Offer of Compromise made on 18 December 2015 in seeking an order for indemnity costs from 18 December 2015. However, in the alternative, if this matter proceeds to hearing and our clients obtain a result no less favourable than the offer in this letter as against Reckitt Benckiser, our clients also intend to produce this letter to the Court on the question of costs. On that alternative basis, our clients will seek an order that your client pay their costs from the date of this letter on a scale in excess of the usual party/party costs scale including, but not limited to, indemnity costs, in accordance with the principles applied in Calderbank v Calderbank [1975] 3 All ER 333 and Cutts v Head [1984] Ch 290.
Having said that, we have been instructed to ask you to encourage your client to seriously consider this offer. Our clients are hopeful that this matter can be resolved and that moving forward there will not be a need for further legal action between the companies over issues of this nature.
(Emphasis in original)
44 11 October 2016 was two weeks before the hearing of the separate questions which was, at that time, fixed to commence on 25 October 2016.
45 RB did not accept GSK's Calderbank offer nor did it respond to that offer. It did not otherwise engage with GSK about settlement.
46 As submitted by RB, the mere refusal of an offer of settlement does not of itself warrant an order for indemnity costs (Alexander v Australian Community Pharmacy Authority (No 3) [2010] FCA 506 at [22]). The refusal to accept an offer of settlement must be shown to be unreasonable in all the circumstances. Hindsight may show that it might have been prudent to accept a particular offer of settlement, but this does not necessarily mean that a party's conduct in rejecting the offer was imprudent or unreasonable (see Diakyne Pty Ltd v Ralph (No 2) [2009] FCA 780; Gryst v Dromana Estate Ltd (No 2) [2008] FCA 1499).
47 GSK's Calderbank offer (Offer 2) required RB to provide an inter partes undertaking not to publish the material specified therein or to make any of the representations catalogued in par 1(h) of the offer. In addition, Offer 2 required RB to pay 90% of GSK's taxed costs if not agreed with the exception of those costs ordered on 12 February 2016. All other claims for relief were to be discontinued. The settlement was to be kept confidential.
48 Leaving aside for the moment the fact that Offer 2 was expressed as an offer which was intended to form the basis of a settlement rather than a set of orders to be made by the Court, I do not think that RB's failure to accept Offer 2 was unreasonable. While it is true that RB ultimately lost the case, it did have some scientific support in the form of the Schachtel Study for some of the representations which it made in its impugned advertising campaign. Furthermore, Offer 2 did not constitute any real compromise in respect of the conduct which it sought to prohibit. The only real areas of compromise consisted of the 10% reduction in respect of GSK's party/party costs and the abandonment of GSK's claims for corrective advertising and pecuniary relief. I do not think that, in all the circumstances, RB's decision to continue to contest GSK's claims in the face of Offer 2 was so unreasonable as to amount to conduct which the Court will sanction by means of an indemnity costs order.
49 For all of the above reasons, I refuse GSK's application that their costs be paid on an indemnity basis.