(c) that the Plaintiff was equally culpable with Mr Bialkower and Risk Management Concepts for causing serious harm and loss to ACOHS Ltd by the publication of a false report."
6 Of these imputations, a jury has found that imputation (b) was conveyed and was defamatory of the plaintiff. The jury found that imputations (a) and (c) were not conveyed.
7 These findings accord with my own reading of the offending article. First, the libel was innocent so far as R.A. Bashford Consulting Pty Ltd and Risk Management Concepts Pty Ltd were concerned. Therefore, the word "guilty" in imputation (a) was inappropriate. Secondly, Mr Bialkower was the person primarily responsible for the libel. Therefore, R.A. Bashford and Risk Management Concepts Pty Ltd were not equally liable with Mr Bialkower, as imputation (c) contended.
8 The jury found that the article in the Occupational Health and Safety Bulletin was defamatory of Mr Bashford. There is no issue as to that. However, to say of a publisher that it innocently published "an incorrect report" would not seem to be a serious defamation. Mr Bashford, however, was very upset. This was not particularly because his own name was mentioned rather than that of the company. In his cross-examination, Mr Bashford agreed that, in the eyes of the marketplace, R.A. Bashford Consulting Pty Ltd and Rex Bashford were effectively one in the same. R.A. Bashford Consulting Pty Ltd was a private company established by Mr Bashford and his wife and all Mr Bashford's consulting activities were carried out in the name of his company. Mr Bashford said, however, that the principal aspect of the article which upset him was the description of "publishers".
9 Mr Bashford's upset seems to have arisen out of matters which were not discussed in Merkel J's judgment. Mr Bashford had been very concerned about the Federal Court proceedings and had been extremely anxious to ensure that his own reputation should not be affected by any finding that he was involved in the publication of the Infax newsletter. Apparently, some evidence was put forward in the proceedings which would have implicated Mr Bashford in the publication of the newsletter. Mr Bashford denied any involvement. He gave evidence for almost a day during the proceedings in the Federal Court.
10 In the result, Merkel J expressed his findings in the passages I have set out above. In his reasons for judgment, his Honour did not mention Mr Bashford or discuss the matters which must have been the subject of Mr Bashford's evidence. Mr Bashford was pleased with the result, with the fact that he was not mentioned, that the damages awarded were only $20,000 and that his Honour ordered that R.A. Bashford Consulting Pty Ltd and Risk Management Concepts Pty Ltd were entitled to contribution and indemnity from Mr Bialkower in respect of 75 per cent of the damages and costs.
11 It seems that Mr Bashford's relief at the result of the Federal Court proceedings was shattered when he read the article in the Occupational Health and Safety Bulletin, which not only named him personally, but described him as one of the publishers. Mr Bashford apparently felt that all his efforts to distance himself from the Infax newsletter, efforts which he considered to have achieved success in the Federal Court proceedings, were destroyed by the article in the Occupational Health and Safety Bulletin.
12 In my opinion, Mr Bashford approached the article in the Occupational Health and Safety Bulletin from the wrong perspective. Merkel J did not hold that R.A. Bashford Consulting Pty Ltd had no involvement with the Infax newsletter. On the contrary, he found that that company was liable for the defamation which it published. In this circumstance, an ordinary reader would not be likely to consider that there was any significant difference between the term "published" and the term "caused to be published". In the context of an innocent libel, the description of a person as "publisher" would not seem to carry any significantly greater defamatory imputation than would a description of a person as a principal of a business in the course of which the incorrect information was published.
13 Indeed, there is no evidence that Mr Bashford's reputation was injured by the article in the Occupational Health and Safety Bulletin. In answers to interrogatories, Mr Bashford said that only one person had mentioned the article to him and that no one had advised him that, as a result of reading the article, he or she had thought less of him. Those answers accord with my impression of the article. I would not expect it to have caused a ripple amongst those operating in the occupational, health and safety field. As I have said, the article suggests that the publication was innocent and resulted from information for which Mr Bialkower was responsible. Moreover, the amount of damages ordered, $20,000, was relatively low.
14 Mr T S Hale SC, with whom Mr M S White of counsel appeared for the defendant, relied upon the defence arising under s 13 of the Defamation Act, 1974 which provides that, "It is a defence that the circumstances of the publication of the matter complained of were such that the person defamed was not likely to suffer harm."
15 Such a defence has rarely succeeded. In Chappell v Mirror Newspapers Ltd (1984) Aust Torts Reps ¶80-691 and King and Mergen Holdings Pty Ltd v McKenzie (1991) 24 NSWLR 305, it was held that the defence applied when the circumstances of the publication were such that any harm was likely to be trivial. In Chappell v Mirror Newspapers Ltd, Moffitt P said at 68,947: