Background
3 The second respondent is the franchisor of a system involving the retail sale and installation of products by franchisees in respect of the building of additions and improvements to residential and commercial premises. The franchise system is conducted under the name Spanline Home Additions, as well as other names. The applicant is the second respondent's franchisee in an area called the South Coast area. The first respondent is the second respondent's franchisee in an area called the Illawarra area. Each area is delineated by a map attached to the written agreement under which each franchise has been granted.
4 The two franchise areas were not always separate. In 2001 the applicant entered into a Franchise Agreement with the second respondent in respect of an area referred to in the relevant agreement as the "NSW South Coast Area", which included the Illawarra area now franchised to the first respondent by the second respondent. By an agreement dated 9 October 2003, the applicant and the second respondent granted the first respondent a sub-franchise in respect of the Illawarra area. The precise nature of this arrangement is unclear at the present time because the sub-franchise agreement is not in evidence, although its existence is referred to in a Deed of Termination, apparently entered into in about November 2004. At this time the applicant and the first respondent had reached agreement in relation to the first respondent's purchase of the franchise business in the Illawarra area. The Deed of Termination appears to have been entered into as part of the arrangements to effect that transfer. The deed contained a number of releases, while at the same time containing an express affirmation that the sub-franchise agreement dated 9 October 2003 remained binding on the parties. The deed also referred to a Transfer of Business and Loan Agreement (TB & L Agreement), which was also apparently entered into in 2004, sometime after the deed was executed.
5 The TB & L Agreement recited that the applicant, as vendor and lender, and the first respondent as purchaser and borrower, had agreed to transfer "the Business" to the first respondent for the purchase price of $296,367.41 and that to enable the transfer to be completed the applicant had agreed to advance $180,000 to the first respondent. The TB & L Agreement purported to define "the Business" by reference to a schedule. The schedule, unfortunately, provides a somewhat opaque definition of "the Business". It describes it as "Spanline Illawarra Home Additions" and refers to the business name as "Spanline-Illawarra".
6 The TB & L Agreement contained the following clauses:
3.8 Vendor's Restraint obligations
Except as permitted by clause 3.10, the Vendor must not, and must ensure that each or its Affiliates does not, during each restraint period in the Illawarra Franchise Area:
(a) promote, participate in, finance, operate or engage in (whether on its own account or in partnership or by joint-venture); or
(b) be concerned or interested (directly or indirectly, or through any interposed body corporate, trust, principal, agent, shareholder, beneficiary, or as an independent contractor, consultant or in any other capacity) in,
any of the Restrained Businesses.
3.9 Purchaser's Restraint obligations
Except as permitted by clause 3.10, the Purchaser must not, and must ensure that each of its affiliates does not, during each restraint period in the South Coast Franchise Area:
(a) promote, participate in, finance, operate or engage in (whether on its own account or in partnership or by joint-venture); or
(b) be concerned or interested (directly or indirectly, or through any interposed body corporate, trust, principal, agent, shareholder, beneficiary, or as an independent contractor, consultant or in any other capacity) in,
any of the Restrained Businesses.
7 The "Illawarra Franchise Area" referred to in cl 3.8 and the "South Coast Franchise Area" referred to in cl 3.9 correspond to the areas currently and separately franchised by the second respondent to the first respondent and the applicant, respectively.
8 Clause 3.10 provided as follows:
Permitted Involvement
Clauses 3.8 and 3.9 do not prevent either party, together with any of its Affiliates, being the holders in aggregate of less than five per cent (5%) of the issued shares or units of a body corporate or unit trust listed on a stock market of Australian Stock Exchange Limited.
9 The expression "Restrained Business" was defined as follows:
'Restrained Business' means a business or operation:
(i) similar to the Spanline franchise businesses such as the Business; or
(ii) competitive with the Spanline franchise businesses such as the Business; or
(iii) supplying similar products and services to the Spanline franchise businesses such as the Business.
10 The expression "Restraint Period" was defined as follows:
'Restraint Period' means each of the following periods separately:
(i) 10 years from the Adjustment Date;
(ii) 5 years from the Adjustment Date;
(iii) 2 years from the Adjustment Date
(iv) 1 year from the Adjustment Date.
11 The "Adjustment Date" was defined to mean 1 July 2003. It can thus be seen that the maximum period of restraint that is provided for expires on 30 June 2013.
12 The applicant complains that over a significant period of time, at least from June 2006, the first respondent has sold and installed "Spanline" products in the South Coast area. Relevantly for the purposes of the present application, the applicant says that this is a breach by the first respondent of its contractual obligations to the applicant under the sub-franchise agreement and, separately, under the TB & L Agreement, specifically cl 3.9 thereof.
13 The evidence shows that the applicant has complained to the second respondent about this conduct over a significant period of time. Its case, in substance, is that these complaints have fallen on deaf ears. It says that the first respondent has been operating in breach of its obligations under its particular franchise agreement with the second respondent and that the second respondent has done little to stop it.
14 In a letter dated 1 June 2009 Richard Marron, one of the applicant's principals, wrote to the second respondent complaining that the first respondent was selling into Gerroa and the Southern Highlands, both areas falling within the South Coast area. Mr Marron said that "it has been estimated that the work sold could be as high as $500,000", excluding "leads". Mr Marron's letter also suggested that the first respondent was accounting for some of this work by recording addresses incorrectly in its computer system. This information appears to have been provided to the applicant by a person formerly associated with the franchise business in the Illawarra area. The implication in the letter appears to be that the first respondent was doing this in an attempt to hide its activities in relation to the South Coast area. The second respondent replied to this letter giving an assurance that it would investigate the matter.
15 After some correspondence between the parties (the details of which need not be recorded), the second respondent wrote to the applicant on 17 September 2009 stating that warnings had been given to the first respondent that it (the second respondent) "will not tolerate this type of behaviour". It extended the same warning to the applicant, although there was no suggestion that the applicant itself was engaging in conduct of the kind about which it had complained.
16 The applicant expressed disappointment with this response. Thereafter, it complained to the second respondent on a number of separate occasions about further "breaches" by the first respondent. In a letter to the second respondent dated 11 May 2010, Mr Marron said:
It is unfortunate that I have to write this letter but I have been left with no alternative. For some time now I have had my suspicions (mainly due to the downward trend in the leads for the Southern Highlands) that Spanline Illawarra has been servicing this area. With all the advertising I do in this area I should be experiencing business growth. While we have been down this road before I now am asking for a more formal and disciplined based response from Spanline Australia …
17 The letter went on to express Mr Marron's frustration about the first respondent's "blatant disregard for the franchise agreement". The letter continued:
Unfortunately, I cannot take legal action against Spanline Illawarra for this breach; this is the responsibility of Spanline Australia as the franchisor. As we have been down this road before I believe it is the duty of Spanline Australia to take whatever action is needed to rectify this continuing breach of boundaries, and to put in place a system/protocol that severely penalises breaches …"
18 On 7 June 2010, Anthony Way, the second respondent's managing director, responded to this letter. His response included the following:
I am absolutely furious to hear your allegation that Spanline Illawarra have been in breach of the Franchise Agreement by servicing leads in the Southern Highland. I was of the opinion that we had solved the issue of poaching from adjoining Franchise Territories but obviously we need to take positive action to resolve this issue once and for all!
It is necessary for us to take action through our Solicitor. This continual lack of regard for the Franchise Agreement must cease immediately and I can assure you that we will threaten further legal action if the activity persists.
They have already formal warnings and I can assure you that we will deal with the issues using the appropriate disciplinary actions.
…
19 In the period from September 2010 to October 2011 the applicant continued to write to the second respondent, complaining of recurring sales by the first respondent into the South Coast area. Mediation between the applicant and the first respondent was proposed by the second respondent. However, on 18 October 2011 Lisa Oakley, the General Manager of the second respondent, wrote to Mr Marron and his wife Paula Marron, the other principal of the applicant. In that letter Ms Oakley said:
… The legal advice is that rather than go to mediation, at this point in time, the two conflicting parties are to meet on totally neutral grounds (preferably Sydney) with Mr A. J. Way the Managing Director of Spanline Australia to discuss the problems facing both of your franchises.
In cases like these there is absolutely no problem that cannot be worked out. And our legal advice is that Mr Way ought to actively participate in the meeting between the three parties. Effectively the three parties are yourselves, Spanline Home Additions Illawarra and Spanline Australia. Mr Way having listened to the detailed complaints, explanations and so forth from both of the parties will then adjudicate as the Managing Director of the Franchisor Company as to the way the matter is to be resolved and the outcome(s) achieved …
20 On 1 December 2011 a meeting was held. Thereafter, on 5 December 2011, the second respondent sent a letter to Mr and Mrs Marron. In that letter Ms Oakley enclosed "a copy of the Agreement for the matters agreed to by all parties on 01st December 2011, for your signing".
21 On 19 December 2011 Mrs Marron responded in a letter addressed to Mr Way. She informed Mr Way that she and Mr Marron would not be signing the agreement sent to them on 1 December 2011. She placed reliance upon the existing franchise agreement between the applicant and the second respondent and referred to the draft agreement sent on 1 December 2011 as an "amendment" that was "open to too many interpretations and dishonest conduct".
22 Thereafter the applicant continued to press the second respondent to take action against the first respondent. On 8 March 2012, in response to notification by the applicant of further work being carried out in the South Coast area by the first respondent, the second respondent stated that it would not be taking legal action against the first respondent.
23 The applicant responded by informing the second respondent, on 12 March 2012, that it (the applicant) would take legal action itself.
24 To this end, on 26 March 2012, the applicant served a notice on the second respondent claiming breach by the second respondent of its franchise agreement with the applicant. Also, on about 27 March 2012, the applicant's solicitors served a letter of demand on the first respondent alleging breach by the first respondent of the TB & L Agreement. In that letter the applicant sought the first respondent's agreement to a "thorough review and audit" of the first respondent's records to determine the amount of profit derived from each job carried out by the first respondent in the South Coast area. The letter also sought the first respondent's agreement to pay the applicant the profits from each of those jobs within 14 days of the audit. The letter also sought a written undertaking addressed to the applicant that the first respondent would refrain from doing any future work in the South Coast area. The letter concluded by threatening the commencement of proceedings in the Supreme Court of New South Wales for damages and injunctive relief in the event that the first respondent's agreement was not forthcoming.
25 In the period 13 April to 29 May 2012 the parties engaged in "without prejudice" communications.
26 On 16 May 2012 the first respondent provided an undertaking to the applicant in the following terms:
UNDERTAKING
Marmax Investments Pty Limited (ACN 105 225 330) ("the Company") hereby agrees and undertakes, from this date forward, and pending further agreement, final resolution or court order, to the following:
1. To refrain from commencing any Work in the Spanline South Coast franchise territory as marked in the map forming Annexure "A" to this undertaking, except where consented to in writing by an employee or officer of RPR Maintenance Pty Limited (ACN 003 610 231);
2. To refer all future leads pertaining to Work in the Spanline South Coast franchise territory to the Spanline South Coast franchisee, RPR Maintenance Pty Limited; and
3. To refrain from destroying any financial, business or accounting records that relate to marketing or sales by the Company in the period since the execution of an agreement entitled "Transfer of Business and Loan Agreement" between the Company and RPR Maintenance Pty Limited from 1 January 2004 onwards.
For the purpose of this undertaking the following definitions apply:
"Work" means the supply, delivery and/or installation of Spanline Home Addition Products as they are defined in the current versions of the following documents published by Spanline Weatherstrong Building Systems Pty Ltd (ACN 002 968 087)
(a) Manuals;
(b) Spanline MastaLink Codes; and
(c) Spanline Warranty.
The Work does not include any Work which may be done by the Company to property owned by the Director of the Company or members of her immediate family including her husband, jointly or severally, within the Spanline South Coast franchise territory.
"Company" includes its officers, servants or agents.
27 When providing the undertaking the first respondent's solicitors stated in a covering email:
On the basis of your advice that your client will be commencing proceedings very shortly and seeking final orders, not only in terms of damages but also as to a restraint, these are given on an interim basis. I note your client will not now seek urgent interlocutory orders in terms of a restraint … on the basis of this undertaking being given.
My client relies on this communication and signed undertaking in terms of costs if that situation changes.
It is assumed by [my] client that at the first return date of the Initiating Process it is intended by your client to seek to have these undertakings made into interim orders by consent which will thereafter continue until amended or a final order made …
28 On 1 June 2012 the first respondent's solicitors wrote to the applicant's solicitors stating:
We refer to the undertaking dated 16 May 2012 ("undertaking") given by our client.
Our client notes that your client was not prepared to give a similar undertaking at the same time.
Negotiations have since broken down.
In these circumstances we are instructed to advise that our client withdraws its undertaking and does not regard itself bound by any of the obligations arising out of those express terms.
29 On 7 June 2012 the applicant's solicitors informed the first respondent's solicitors that an urgent application would be made to the Court on 8 June 2012 seeking interlocutory relief.
30 The applicant commenced the present proceeding on 8 June 2012. The application for interlocutory relief was heard by me on 14 June 2012. At that hearing, the applicant sought interim orders that the first respondent:
(a) refrain from conducting any retail sales or installation of Spanline products in the "South Coast Franchise Area", as that territory is defined in the TB & L Agreement, except where consented to in writing by an employee or officer of the applicant;
(b) refer all future leads pertaining to retail sales or installation of Spanline products in that area to the applicant; and
(c) refrain from destroying any financial, business or accounting records that relate to marketing or sales by the first respondent in the period from June 2006 to date.
31 No interlocutory relief was sought against the second respondent. Nevertheless, the second respondent was present at the hearing and made submissions on the basis that it was a person who would be adversely affected by the orders sought against the first respondent.