Moorgate Tobacco Co Ltd v Philip Morris Ltd
[1980] HCA 32
At a glance
Source factsCourt
High Court of Australia
Decision date
1980-07-01
Before
Wilson JJ, Gibbs J
Source
Original judgment source is linked above.
Judgment (42 paragraphs)
The applicant's case as pleaded and presented at the trial rested very largely on the existence and terms of a licence agreement said to have been made on 22nd June 1977 between the applicant and the first respondent. The agreement alleged was one which had earlier been made between the predecessors in title of the applicant and the first respondent. According to the applicant it was later adopted by the two parties. By the alleged agreement the applicant granted to the first respondent until 30th November 1977 a licence of all rights in Australia in respect of the trade marks " kent " and " micronite " as then existing or thereafter developed and acquired by the applicant during the life of the licence agreement, such rights being described as "Trade Mark Rights". The agreement provided that the "Trade Mark Rights" licensed were the sole and exclusive property of the applicant, that the first respondent's use of them should enure for the benefit of the applicant and that nothing in the agreement was to be construed as creating in the first respondent any proprietary interest in the "Trade Mark Rights". It was also provided that the first respondent renounced any proprietary interest in those rights and any other trade marks which might be developed and created through its exploitation of the rights granted.
The applicant claimed that, as a result of a variety of acts and transactions mentioned in the statement of claim, it had, prior to 12th July 1977, "acquired rights in respect of the name " kent golden lights " and " golden lights " within the meaning of the Licence Agreement" (par. 30 of the amended statement of claim). The applicant alleged that the first respondent began to manufacture and market in Australia cigarettes known as " marlboro golden lights " (par. 31) and that on 12th July 1977 it applied for registration of the trade mark " golden lights " (par. 39). The applicant claimed that these actions were in breach of the licensing agreement and of fiduciary obligations owed by the first respondent to the applicant and, alternatively, that the application for registration constituted unfair competition.