CONSIDERATION
54 As mentioned, the applicants did not dispute that they granted a licence to the agencies. Indeed, their case was that they did grant a licence to the agencies and that the licence so granted permitted the agencies to grant a sub-licence. Nor did the applicants submit that a sub-licence granted by the agencies to REA could not have authorised REA, in turn, to grant a sub-licence.
55 The applicants were correct not to submit that the admitted sub-licence granted to the agencies did not extend to authorising the grant of further sub-licences. For example, the agencies could have granted a sub-licence to a newspaper company for the marketing of the properties and that newspaper company could in turn have sub-licensed the copyright to a series of affiliated or associated entities to expand the marketing campaign. The question of what such a sub-licence could authorise, and in particular whether it could have expanded upon the sub-licence admittedly given by the applicants to the agencies, is a different matter.
56 As mentioned, the parties were in dispute as to the scope of the licence granted by the applicants to the agencies. The applicants submitted that the licence was implied, that it was a "limited licence to use the photographs and floor plans for the limited purpose of marketing for sale or lease" and that it ended on completion of the relevant sale or lease transaction the subject of the marketing campaign.
57 RP Data and REA contended the licence was express or implied and that it was, in substance, equivalent to the express licence the agencies purported to grant to REA when uploading the photographs to the realestate.com.au platform:
RP Data contended that the licence was "a licence to use, reproduce, modify, adapt, translate, distribute, publish, create derivative works from and display the photographs and/or floor plans in marketing for sale or lease of the properties depicted therein". This licence was said to be "perpetual, irrevocable, world-wide, royalty-free and include[d] the right to sub-licence".
REA contended that the applicants "granted the real estate agents who commissioned and paid for the production of the artistic works a licence to use the artistic works for marketing in relation to the sale or lease of the properties depicted in the artistic works". REA adopted a broad meaning of the word "marketing" in this context, which included publication of the works for historical information and research purposes. REA contended that the licence was "perpetual, irrevocable, world-wide, royalty-free and include[d] the right to sub-license".
58 Especially in the case of informal contracts, such as those which governed the twenty transactions the subject of the separate question, it is important to understand the context in which the parties dealt with each other in order to form a view as to both: (a) what the terms of the contract were, including any terms inferred from conduct (Byrne at 442; Multicoin at 123); and (b) what terms might be implied into that contract. It was not suggested by the applicants that there was any difference in the contractual relationship between the applicants and the agencies in respect of any of the twenty transactions the subject of the separate question or those which came before or after.
59 The evidence established, and the applicants conducted their case on the basis, that:
the overwhelming majority of Australian real estate agencies use the realestate.com.au platform and, as a matter of practical commercial reality, would use the platform in marketing properties for sale or lease;
the prospect of selling or leasing a property is enhanced by using the realestate.com.au platform and the consequent exposure that provides;
one of the principal purposes for which the agencies commissioned photographs and floor plans from the applicants was to obtain works to upload to the realestate.com.au platform; and
whilst theoretically possible, at a practical level agencies are not able to negotiate out of the usual terms and conditions required by REA in order for the agencies to upload content to the realestate.com.au platform.
60 The applicants and the real estate agents knew, as a result of their course of dealing and experience in the industry, that works uploaded to the realestate.com.au platform were not removed on completion of the sale or lease transaction for which the photographs were taken and that they were made available in relation to historical sale and lease transactions. It would be unrealistic to suggest otherwise.
61 By way of example, after a property sale completed, the photographs and floorplans continued to be available on the "sold" section of the realestate.com.au platform, which existed from 2003. That had been the position over the entire course of dealing between the applicants and the agencies.
62 The applicants did not suggest that there was a single example of any photograph or floor plan, of which the applicants were the copyright owner or exclusive licensee, ever being removed from either platform. There were said to be many thousands of such works.
63 Agents commissioning works on behalf of their agency are likely to have used one or both of realestate.com.au and RP Data Professional in order to provide advice to their clients in relation to the likely sale price or market rental which might be achieved. Those agents would have done such research on any number of occasions in relation to numerous properties whether or not the subject of these proceedings. It is unrealistic to suggest that agencies did not regularly access photographs and floor plans relating to completed sale and lease transactions. It is equally unrealistic to suggest that they were not aware that the works uploaded by them remained available, including as historical information, on the realestate.com.au platform and on RP Data Professional.
64 Mr Hardingham gave evidence that "once my photographs have been posted on the realestate.com.au, they [sic] also appear on the RP Data Professional within a few days". It is not clear when Mr Hardingham became aware that photographs taken by him became available on RP Data. However, it must have been before 28 January 2014 when he instructed his solicitors to send the letter of demand to RP Data. In light of his experience and involvement in supplying services to the real estate industry, I infer he would have been aware substantially before that time. The applicants must have known that the works remained available on RP Data Professional after the completion of sale and lease transactions. They did not adduce evidence to the contrary. I infer that they knew or assumed that the works were obtained by RP Data from REA.
65 No evidence was adduced by any party from any agent or agency. There was no evidence of any discussion between the applicants and the agencies about intellectual property rights. The applicants gave no evidence that they sought to impose any restriction on the way in which the agencies dealt with REA. The applicants gave no evidence that they informed the agencies that they were not authorised to give a licence to REA or to give the licence set out in the REA terms and conditions. The applicants adduced no evidence that they sought to draw to the attention of any of the agencies that the applicants took the position that the agencies could only give a limited licence to REA which terminated on completion of the relevant transaction or that the agencies could not give the licence set out in the REA terms and conditions. The applicants did not adduce any evidence to suggest that, in any of their dealings with the various agencies over many years, they sought to limit the use of the works by the agents or REA or limit the time during which the works could be made available to the public by the agencies or REA.
66 There was no direct evidence as to whether the agents in fact read REA's terms and conditions. They knew that there were terms and conditions, because they had to agree to them in order to upload content to the realestate.com.au platform. Irrespective of whether agents in fact read REA's terms and conditions, they knew that the content uploaded by them continued to be available after completion of the relevant sale or lease transactions. In agreeing to the terms and conditions, the agencies represented to REA that they could grant the licence set out in those terms and conditions and that the content uploaded would not infringe the intellectual property rights of any third party.
67 The applicants must have known that the works they had been commissioned to prepare had been and were being uploaded in accordance with terms and conditions imposed by REA. These were freely available on the realestate.com.au website.
68 Whether or not the applicants in fact read the REA terms and conditions before early 2014, they knew before that time that:
(1) the photographs and floor plans were being commissioned by the agencies in part in order for those agencies to upload the works to the realestate.com.au platform;
(2) the works remained on that platform as historical information in relation to completed transactions and were not removed;
(3) within a few days of upload the works appeared on RP Data Professional and continued to be made available to the public, including as historical information in relation to completed transactions.
69 In setting their fees the applicants were aware of the matters set out immediately above. The applicants did not adduce evidence in relation to what they took into account in setting their fees. However, they received valuable consideration to produce the catalogue works so that the agencies could, amongst other things, upload the works onto the realestate.com.au platform.
70 Objectively viewed, even before early 2014, the applicants and agencies conducted themselves on the basis that the agencies had the right, so far as concerned the applicants, to upload the works to the realestate.com.au platform in accordance with terms and conditions between REA and the agencies which the applicants and agencies either knew or must have assumed contemplated that REA was permitted to make the works available after marketing campaigns had ended and after completion of relevant sale and lease transactions and which permitted the works to be provided by REA to RP Data.
71 From at least early 2014, there is direct evidence that the applicants in fact knew that, in order for the agencies to upload content to the realestate.com.au platform under REA's terms and conditions, the agencies had to:
(1) grant to REA "an irrevocable, perpetual, world-wide, royalty free licence to publish, copy, licence to other persons, use and adapt for any purpose related to [REA's] business any content you provide to [REA]".
(2) agree not to upload content which infringed third party intellectual property rights;
(3) indemnify REA for loss and damage "as a result of any claim … brought by a third party … in connection with any content or material uploaded … in connection with" the agencies' agreement with REA.
72 Further, there is direct evidence that the applicants knew, from at least early 2014, that there was an agreement between RP Data and REA under which RP Data was provided the content uploaded to the realestate.com.au platform and that RP Data made the works so obtained available to paying subscribers to RP Data Professional, albeit the applicants did not know the precise terms of that agreement.
73 The matters in the preceding two paragraphs necessarily follow from the content of the letter of demand and the 9 April 2014 response to it.
74 It was in that context that the applicants continued to deal with the agencies by accepting their requests to supply photographs and floor plans for valuable consideration. That context applied to each of the twenty transactions the subject of the separate question.
75 The applicants and the agencies knew that the commissioned works were being sought for a purpose which included uploading the works to the realestate.com.au platform. Those parties knew that this was to occur in accordance with REA's usual terms and conditions. The applicants knew the precise content and effect of the terms and conditions. The applicants, in deciding whether to perform the work, dealt with the agencies with that knowledge.
76 It may be that, if the applicants had said to the agencies that the agencies were not authorised by the applicants to give the aforementioned licence to REA, those agencies would have retained a different photographer. If the agencies had not agreed to REA's terms and conditions because they were not authorised by the applicants to give the licence which REA required, they would not have been able to use the platform in relation to the relevant property and would have sought a photographer who was prepared to allow them to grant the relevant licence.
77 Just as the agencies could not, in a practical sense, negotiate out of REA's terms and conditions, neither was it commercially realistic for the agreement between the applicants and the agencies to be such that the agencies could not give to REA the licence which the applicants knew the agencies had to give to REA in order to upload the works which had been commissioned from the applicants for that very purpose.
78 The objective circumstances in relation to the twenty transactions the subject of the separate question, each of which occurred after 9 April 2014, are such that:
(1) it is to be inferred from the conduct of the applicants and the agencies, including their course of dealings;
(2) alternatively, it should be implied into the agreements between the applicants and the agencies, in order to give business efficacy to those agreements,
that the applicants agreed that the agencies were authorised, by way of licence from the applicants, to upload the photographs and floor plans to the realestate.com.au platform and grant to REA a licence in the form required by REA and contained in REA's usual terms and conditions.
79 The agreement between the applicants and agencies would have failed to deliver what was objectively intended to be acquired by the agencies in commissioning the works if such a term were not inferred or implied. The purpose of uploading the works to the realestate.com.au platform was central to the objective sought to be achieved by the parties. That objective could not have been achieved unless the agencies granted the licence contained in REA's terms and conditions. The agencies could not lawfully grant the licence in REA's usual terms and conditions unless the applicants authorised them to grant a licence of that scope.
80 It follows that Mr Hardingham and REMA authorised, consented to or permitted (that is licensed) the agencies to sub-licence the copyright works to REA on terms which permitted the agencies to grant the licence contained in REA's usual terms and conditions, which included authorising REA to grant a sub-licence. REA granted a sub-licence to RP Data which was not contended to go relevantly beyond what was permitted by the sub-licence granted to REA by the agencies. Nor was it submitted that RP Data acted beyond the scope of the sub-licence granted by REA.
81 It also follows that s 15 of the Copyright Act is engaged. The actions of RP Data are "deemed to have been done with the licence of the owner of … copyright" because RP Data's acts were authorized by the licence granted by the agencies to REA, being a licence which bound the owner of the copyright - see generally: Concrete at [11]-[16] (Gummow ACJ); [121]-[124] (Hayne J). It was not established that RP Data's acts went beyond what was permitted by the licence granted by the agencies to REA. The publication or communication of the works by RP Data was not shown to be materially different from the publication or communication of the works by REA.
82 It was also not established that RP Data's acts went beyond what was permitted by the licence granted by the applicants to the agencies.
83 The applicant has not established that RP Data has infringed copyright in the works the subject of the separate question.