important matter for the new-comer, and makes it worth his while
to pay something extra in respect of this likelihood. When, in such
a case, the business is a retail business possessing no special features,
and part of the consideration is expressed to be paid for the good-
will, prima facie, if there be nothing more, the goodwill referred to
is the local goodwill attached to the premises. This is so because,
by virtue of such a transaction, whether the goodwill be specially
mentioned or not, in the absence of some special provision it neces-
sarily goes with the premises and the seller is bound to do nothing
positive except hand the premises over. Different considerations
would arise if the contract contained an agreement by the seller of
the goodwill to introduce the buyer personally to customers and to
use his best endeavours to induce them to confer their custom upon
him. It might then be that the premium should be regarded as
being in part paid for the acquisition of any personal goodwill
enjoyed by the seller in respect of the business. But it does not
follow from the mere fact that the seller warrants not to let other
premises of his to competitors or not to compete himself. A promise
to do nothing to attract away from the premises old customers who
might otherwise be disposed to patronize them is different in kind
from a promise to endeavour to detach the seller's personal goodwill
from himself and transfer it to the buyer. In the present case,
there is no evidence that the business had any significantly special
features. It was an ordinary chemist's shop, and, assuming that
there was any personal goodwill attached to the former owner, the
contract makes no provision for the buyer acquiring or paying any-
thing in respect of that. It is true that in the contract the goodwill
is mentioned in one paragraph and the lease in another and a separate
consideration of £500 is attributed to the goodwill, but no significance
can be attached to this. If the case of West London Syndicate Ltd.
y. Inland Revenue Commissioners (1) (distinguished Muller & Co.'s
Margarine Ltd. v. Inland Revenue Commissioners (2)) should be
regarded as deciding that such provisions have the effect of severing
local goodwill from the premises to which it is attached, I am,
with all respect, unable to agree with it. The existence of local good-
will attached to premises is a matter of fact depending on the
propensities of customers, and these propensities are not affected
by writing words on pieces of paper. The relevant sections of the
Act expressly contemplate the payment of a special premium for
goodwill which is nevertheless still regarded as attached to land.
I am also of opinion that no significance is to be attached to the